A coat of arms is a mark of quality: As early as the Middle Ages, the “Kölner Brand”—used to identify goods traded in Cologne—became an internationally recognized seal of quality. In the 15th century, the three crowns evolved into the city’s trademark, and they remain so to this day. Which products are still “Made in Cologne” today? How many can you find, and how “Cologne-style” are they really? Finally, develop an advertising campaign for your favorite Cologne-style product!